One of SITELAB’s maps of the Rockridge District

SITELAB and Mithun have been hired by Emerald Fund and Equity Community Builders, the developers of the now-closed Oakland campus of the California College of the Arts.

SITELAB’s description of their work: “SITELAB urban studio is a San Francisco-based design firm focused on using research and visualization to create great places, through big plans and small interventions.”

Mithun’s description of their work: “We believe in design’s vital capacity to connect people to place and each other, through intentional and memorable experiences. OUR WORK. We aim to advance design knowledge and its application through dedicated research and development efforts.” 

Please attend the Landmark Preservation Advisory Board meeting 9/23(tonight!) at 6 PM in Oakland City Hall.


2019-9-15 Upper Broadway Advocate-flyer_backj

Urgent UBA Needs Your Voice
Landmark Preservation Advisory Board
Monday 6PM City Hall
Have opinions on the proposed 19 story luxury apartment tower on the CCA campus? We need you at the Landmark Preservation Advisory Board Meeting Monday 6PM City Hall.

In honor of fall and upcoming Halloween please wear orange. Come early and we will be handing out orange bandanas.

You can still write the City Planner, Rebecca Lind, with your thoughts about the per-application (now due October 18th). Reminder your specific concerns must be raised now in order to be included in the scope of the EIR (Environmental Impact Report). We can’t raise new issues later. EVERY LETTER COUNTS.

Rebecca Lind, Planner III
City of Oakland
Bureau Of Planning
City Hall, Planning, 250 Frank H. Ogawa, Suite 3315, Oakland CA 94612
Reference ER 19003
Review the development pre-application:
Review the developers website at
Please be specific and share details from what you know living and/or working close to CCA. We’ve had many on the lack of affordable units and traffic concerns.

Upcoming deadlines:
Landmarks Preservation Advisory Board on Monday September 23, 2019 (6:00 PM City Hall)
Planning Commission on October 16, 2019 (6:00 PM at City Hall).
Comments on the NOP EIR due October 18, 2019
The public is welcome to speak at both events.

We were blown away by all of you stopping by our booth at Rockridge Out and About. Thank you!

City planning works best with an engaged community. No matter what your views are on the proposed project, please share your thoughts, write, and attend the public hearings. How would you like the CCA campus to be developer?

Thank you, sign up a friend:

See you Monday 23rd celebrate the harvest wear some orange!

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Upper Broadway Advocates · 6120 S Rockridge Blvd · Oakland, CA 94618-1861 · USA